One of the biggest challenges that Coaches & Consultants running a High Ticket offer face is the dreaded “No Show” — someone who books a strategy call & doesn’t show up to the appointment…

It can really be frustrating for yourself or your sales rep if you have a call on the calendar that doesn’t end up showing up — and the switching costs of waiting a few minutes to see if they’ll make it, sending a reschedule link & needing to shift into another activity can waste valuable time.

That’s why one of the most important things you can do is minimize your No-Shows by maximizing your Call Show Rate. That’s exactly what I’m going to share with you today!

As a Reminder, Our Goal with this Newsletter is to Give You the Highest Level of Value Possible. That’s my Promise to you & I intend to Over-Deliver!

Here’s a Sneak Peek at What’s Inside This Email:

I’ll give you my formula for “How to Decrease No Shows” & Boost Your Call Show Up Rates 📆 

Share my latest Escape Room Win 🧩 

Invite you to a Special Event Hosted by Tony Robbins & Dean Graziosi you won’t want to miss!

Alright, let’s Dive In…

How to Decrease No-Shows for Your Sales Calls

If you’re a high-ticket coach or consultant, you know how frustrating it can be when prospects fail to show up for scheduled sales calls.

It’s a waste of your valuable time and can really put a damper on your sales pipeline. But what if I told you there are proven strategies to dramatically increase your show-up rates so you can enroll more deals than ever before?

After doing over 12,000+ calls as a company, we’ve learned a thing or two about reducing no shows & boosting show-up rates!

First, it’s important to understand why some prospects don’t show up, even after they seem committed and excited at first.

The reasons can range from simple forgetfulness to deeper psychological barriers. But by identifying your ideal clients and focusing your efforts on the right leads, you can fill your pipeline with people who are likely to show up and are in a position to actually commit.

So, what are the attributes of the highest quality leads?

It’s not just about financial readiness – it’s a mix of traits that make them perfect for your offer.

By focusing on prospects who meet these criteria, you can transform your sales strategy, boost conversion rates, and ultimately close more deals.

Interestingly, the people who aren’t fully qualified are often the same ones who end up being no-shows.

So by vetting your calls and giving more opportunity to higher-quality leads, you can actually improve your show-up rate.

One way to streamline this process is by setting up an automated qualification system. Lead scoring assigns points based on a lead’s prior actions and information they submit. (We actually do this in real-time using a Dynamic Typeform – but that may be an email for a different time — stay tuned!)

By studying your best clients and what they did before becoming a client, you can identify signs of a qualified lead.

Automated communications, triggered by specific actions leads take, can also help keep your business top-of-mind and disqualify poor-fit leads.

For prospects who have already booked a call, there are key things you can do to increase the likelihood they’ll show up:

Send email reminders to confirm their booking (these are usually in your email scheduling software)

Auto-cancel if they don’t confirm they’ll show up (either via reply or automation)

Send booking reminders via email and text (24 Hours in advance, 1 hour in advance & 10 minutes in advance)

Have clear cancellation/rescheduling policies to protect your time (Let people know they need to give 24 hours notice)

Another opportunity to make a lasting impression and encourage prospects to show up is your thank you page.

On Your Call Booked / Thank You Page you want to make sure to:

Make them feel genuinely congratulated and appreciated

Reinforce the value and breakthrough they’ll experience on the call

Include a personalized 2-3 minute video to put a face to your brand

Outline next steps and speak directly to their motivations

Incorporate testimonials/case studies for social proof

Side note – if you want to see what our Call Booked / Thank You Page looks like — you can always schedule your own YouTube Ads call with us – just make sure you show up! 😉 http://adoutreach.com/apply

This will further increase the chances that your prospects show up to the call because you are continuing to sell WHY they should show up to the call!

Remember, the first sale is “Why should I spent an Hour of my precious time on this call?” — so that is the first thing you need to sell them – both in your marketing & on the Thank You page itself!

I break this all down more in my full YouTube Video below:

Watch the Full Video on YouTube:

Special Invitation to Tony Robbin’s New Private Event!

Is there anyone alive today who understands how the game has changed better than Tony Robbins and Dean Graziosi?

These two have spent the last 5 YEARS studying world and economic shifts, analyzing trends and outlining the path to success in today’s economy. To say they’re prepared for what’s coming is an understatement.

They are one massive step ahead of everyone else.

Tony and Dean gave me a little sneak peek into the new 2024 game plan they put together, the one that outlines how to win in today’s economy. And dang… it blew my mind.

Even better, they’re revealing it all for the first time June 13th-15th at their brand new “The Game Has Changed” Virtual Live Event – and they said I could invite anyone I thought needed to attend.

That’s where you come in! You definitely DO NOT want to miss this.

This is a custom link that will guarantee you a free ticket to the event. Click here now to save your spot!

I’ll meet you there!

This Edition of the Marketing Minds Newsletter is Sponsored By:

Content collaboration has never been this easy

Navigating the fast-paced agency world is always a hassle when it comes to efficiency and scaling. That’s why you need the right platform to speed up all your processes.

And Planable is the content collaboration tool that makes teamwork a breeze. You can create, plan, review, and approve all your clients’ content in one place: social media, blogs, newsletters, press releases, briefs — you name it! One workspace for each client.

Content marketing should be about creating impact, not getting lost in a labyrinth of tools, tabs, and spreadsheets. That’s why you can now explore your data at ease with our analytics features and create beautiful reports for your clients.

Because we love organized content. And so do you. More time, more clients.

Try Planable for free

What Happens When You Put 7 Entrepreneurs In an Escape Room?

Last week, I was at the Archangel Messenger Event (An Event with Entrepreneurs all focused on Impacting over 1,000,000+ People)

It was a gathering of speakers for Giovanni’s upcoming Archangel Summit with over 1,500+ Entrepreneurs in Toronto, Canada in September — I’ll be speaking there & to anyone on my list who’s Canadian, I hope to see you there!

After the day wrapped up we wanted to do something fun so Giovanni booked in an Escape Room — I joined forces with fellow Google Ads lover Kasim Aslam, Brad Costanzo, Stephanie Estima, Ben Greenfield, Alex Cattoni & Giovanni!

Not only did we Escape the Room — but we did it in the #3 Fastest Time for that room & the Fastest Time Ever with No Hints (AKA Pro-Mode 😎)

So that’s what happens when you get a group of Entrepreneurs who love problem-solving & you put them into an Escape Room!

Do you like Escape Rooms?

Complimentary YouTube Ads Strategy Call!

Are you looking to Scale your Business with YouTube Ads?

I want to invite you to a 1-1 Strategy call with my Team to map out a YouTube Ads & Video Marketing Strategy specifically for your Business!

This is a 20-minute call where we’ll dive into your Business, your Goals & map out a Custom Strategy to help you Achieve them through YouTube!

Fill out the Quick Booking form to Schedule your Strategy Call.

Book Your Complimentary YouTube Ads Strategy Call Today!

More Value Coming Next Friday!

(And yes I know I missed this past Friday haha — I had a few back to back events – actually this is the first time I missed a Friday. Thanks for understanding! Hopefully this one made it up to you!)

Stay Tuned for More Great Value & Content Coming your Way!

Here’s a Sneak Peak at What’s Coming Next:

More Free Trainings & Resources — In your Inbox!

Real Case Studies & Examples of the Marketing Funnels that Scaled Coaching Businesses past 7 & 8 Figures

The REAL on-the-ground insights into what’s going on in the Online Marketing & Coaching/Consulting/High-Ticket Industry (Based on our Insights working with Thousands of Clients)

The Latest YouTube Ad & Marketing Strategies as we Discover Them – So that you’re Always on the Cutting Edge

Guest Articles, Videos & Podcasts from the Top Marketing Minds of Today — Stay tuned for some exciting announcements around this 😉

And a LOT More…

I’m serious when I say I want this to be The Most Valuable Newsletter You’re Subscribed to — Look out for us in your Inbox Every Friday!

I’ll see you in the next one!

To Your Success,

– Aleric Heck | Founder & CEO of AdOutreach