I hope you had a Happy Thanksgiving & got to spend it with Family and Friends!
It’s always this time of year when I take a second to appreciate just how Grateful I am for everything I’ve been blessed with. I’m Incredibly grateful for my Family, Friends, my AdOutreach Dream Team, Clients & of course, all of you!
That’s why I wanted to give you some Extra Special Value today in this week’s edition of the Marketing Minds Newsletter!
As a Reminder, Our Goal with this Newsletter is to Give You the Highest Level of Value Possible. That’s my Promise to you & I intend to Over-Deliver!
Here’s a Sneak Peek at What’s Inside This Email:
I’ll give you my new 34-minute “Complete Beginners Guide” Video on YouTube Ads! (This is a Step-by-Step Guide – For Free!)
I’ll share the “Entrepreneur’s Mindset” that has allowed me to turn Mistakes into Lessons and turn Lessons into Wins and Growth!
You’ll get the Inside Scoop on YouTube’s New AI ChatBot they’re Building! (this one is really cool!)
Alright, let’s Dive In…
This Week’s Value Gift:
Alright, it’s time to ramp the gifts up a notch!
Given that it’s Thanksgiving & I’ve been thinking about how Grateful I am to have all of you here – I wanted to give you something extra special!
I want to give you a brand new 34 Minute Training Video that I made walking through how to set up a YouTube Ad Campaign step-by-step!
If you’ve been following me for a while, you may have noticed that I used to have an unspoken rule… I would never show the inside of a Google Ads account/YouTube Ads set up on a free training or video.
Honestly, I think this was a bit of a scarcity mindset I had around “Revealing too Much” of my secrets/methods — Since then, as my business has grown I’ve realized that you never have to be afraid of giving out too much value!
Because that Value will give back to the Community you build & help people grow — creating goodwill, evangelists & impacting far more people!
And then those who want hands-on help will always seek it out – in our case, that involves booking a YouTube Ads Strategy Call.
So without further ado, I give you my Brand New 34-Minute Training updated with the latest YouTube Ads Strategies:
How to Run YouTube Ads (The Complete Beginner’s Guide)
The ‘Entrepreneur’s Mindset’ I Adopted that’s been the Key to My Success
What would your business & life look like if you never failed again?
Try to imagine it. Try to imagine a future in which you never failed again, where it wasn’t even possible for you to fail.
Well, guess what? As crazy as it sounds, it is possible. The secret is in redefining the way you look at success and failure.
I call it “The Entrepreneur’s Mindset,” and it’s been the key to my success and fast growth.
The Entrepreneur’s Mindset
When you adopt the Entrepreneur’s Mindset, you throw the word “failure” out of your vocabulary completely. In any endeavor, instead of viewing the outcome as either a “success” or a “failure,” you view it as either a “success” or a “learning lesson.”
That might seem like a minor change, but it’s actually a radical transformation in the way you look at the world.
In fact, there are only two ways that you can ever truly fail, and both are totally in your control.
– The first is to give up, which is the ultimate form of failure.
– The second is to not learn anything from an experience when things don’t go your way, which destines you to repeat the same mistakes.
The first “true failure”, giving up, is the more apparent and obvious of the two, but it’s in your control. As long as you’re alive and kicking, only you get to decide whether or not you give up on your ultimate goal or desire.
You may face learning lessons along the way in the form of temporary negative outcomes, but it’s up to you whether you learn from those mistakes or let them become your excuses for giving up. As long as you are alive, you are always in control.
The second “true failure”, the failure to learn, locks you into a negative feedback loop. You make a mistake, but instead of learning from the mistake, you miss the lesson.
While you might avoid the first “true failure” and decide not to give up, if you don’t learn from it, you’re destined to repeat the same mistake or similar mistakes in the near future.
When you make that mistake again later, if you still don’t learn from it, you might make it a third time, and a fourth, and a fifth.
The more times you make the same mistake, the more discouraged you become, and over time, you get closer and closer to giving up.
To escape this negative feedback loop, you have to make sure you learn from every mistake, disappointment, or unfortunate outcome.
When things don’t go the way you hoped, when a decision turns out to be the wrong one, you can use it to contribute to your long-term success.
And actually, I would argue that a mistake you learn from is more valuable than a success you don’t learn from.
^^ Re-read that last sentence and think about it for a minute.
Having said that, it’s important that you not only learn from your mistakes but that you also learn from your successes as well. That way, you can avoid mistakes, and you’ll be more likely to repeat successes.
This can be summed up as an “Always Learning” state of mind.
When I approach a business, I like to put myself into that always learning mindset, which says, “How can I learn from every action I take and every outcome I produce?”
After all, what is long-term success built out of? It’s built out of the knowledge you’ve accumulated along the way about what works and what doesn’t work.
When you view it that way, every “mistake” becomes simply another step taking you closer to the outcome you hope to achieve, because it adds to your knowledge about what it’s going to take to reach your long-term goals.
So how do you ensure that you never fail again? Simple.
You realize that you are in full control of whether or not you truly fail. You decide whether or not you’re going to give up. You decide whether or not you learn from both your successes and mistakes.
You get to decide.
That doesn’t mean mistakes won’t happen, or that things will always go your way, but no matter what happens, you’ll be prepared with the knowledge that each outcome—whether it be a success or mistake—is a learning lesson that will propel you closer and closer to your goals and desires!
That’s the Entrepreneur’s Mindset & adopting it can Transform your Business!
The “Entrepreneur’s Mindset” by Aleric Heck
I actually made a 90-minute Training on the Entrepreneur’s Mindset that I’ve previously only shared with Clients, if you want me to share that with all of you, click “Reply” on this email & let me know!
The Site I can’t live without on Black Friday!
Alright, it’s Black Friday & you know what that means — lots of deals & shopping opportunities for Christmas & the Holidays!
(It also means a big Opportunity for Profits as Business Owners!)
You may know I love Credit Card Hacking, in fact, I’ve got over a Dozen Business Credit Cards & earn enough points to almost never have to pay for my own travel! (Stay tuned because I’ll share a training on this soon)
I also love finding sites & tools that help me earn points/cash-back, my favorite site for that is Rakuten – and right now they’re running a crazy promotion for 10-20%+ Cash Back on almost all Major Online Stores for Black Friday!
The way it works is you shop like you normally would on Black Friday, but you just start with the Rakuten site & click the easy cash-back links to each store, and that will activate your Cash-Back.
If you want to check it out I’ll drop a link!
We’re also running a special Black Friday promotion for AdOutreach – with a Big Discount on our All-Access YouTube Ads & Video Marketing Course Membership + our KeywordSearch Pro Plan (my AI Ad targeting Software) If you’re interested, you can Check out our Black Friday Sale Here.
YouTube is Testing a New AI ChatBot for YouTube Videos! 🤖
YouTube has announced that they are testing a new AI ChatBot that will allow you to ask their AI about the videos you watch!
You’ll be able to ask it to:
– Summarize a Video for You
– Answer Questions about a Video
– Recommend Related Videos & Content
– Provide more Context for a Part of a Video
– And Even Quiz you on the Contents of a Video!
Imagine the Possibilities when AI is incorporated right alongside every YouTube Video you watch!
Right now, this is a limited Beta & Google just announced it, but it will be exciting to see how this evolves & what it looks like when they roll it out!
Here’s a Picture YouTube shared that showcases what the ChatBot will look like:
More Value Headed Your Way Next Week!
I hope you found today’s Newsletter Valuable — I also hope you had a Happy Thanksgiving & get to spend some time with your Family & Friends this weekend!
I am grateful to have you here as a part of the Marketing Minds & AdOutreach Community!
If you have feedback on these Newsletters, Hit Reply & let me know! 😁
And of course, Stay Tuned for More Great Value and content Coming your Way!
Here’s a Sneak Peak at What’s Coming in the Next Few Weeks:
How to Retarget Your YouTube Subscribers & Viewers with the “Gold-Mine” YouTube Ad Retargeting Strategy
Real Case Studies & Examples of the Marketing Funnels that Scaled Coaching Businesses past 7 & 8 Figures
The Latest AI Tools & Software that we’re using inside our Companies to 10X Productivity (I keep my finger on the pulse of AI – so you don’t have to!)
The REAL on-the-ground insights into what’s going on in the Online Marketing & Coaching/Consulting/High-Ticket Industry (Based on our Insights working with Thousands of Clients)
The Latest YouTube Ad & Marketing Strategies as we Discover Them – So that you’re Always on the Cutting Edge
Guest Articles, Videos & Podcasts from the Top Marketing Minds of Today — Stay tuned for some exciting announcements around this 😉
And a LOT More…
I’m serious when I say I want this to be The Most Valuable Newsletter You’re Subscribed to — Look out for us in your Inbox Every Friday!
I’ll see you in the next one!
To Your Success,
– Aleric Heck | Founder & CEO of AdOutreach
P.S. We’re running a special Black Friday promotion for AdOutreach – with a Big Discount on our All-Access YouTube Ads & Video Marketing Course Membership + our KeywordSearch Pro Plan (my AI Ad targeting Software) If you’re interested, you can Check out our Black Friday Sale Here.
